Q1) All the market efforts starts with the discovery of?
a) Product
b) Needs & wants of consumers
c) Corruption
d) Valid Crime Case
e) All of the Above
Q2) What type of relation is there between company and suppliers?
a) Direct
b) Indirect
c) Multilevel
d) Social
e) Private
Q3) Accumalating goods at one place in huge quantity is called?
a) Concentration
b) Dispersion
c) Equalisation
d) Specialisation
e) Accumulation
Q4) What decision is taken under Planning?
a) What to do?
b) When to do?
c) How to do?
d) Why to do?
e) All of the above
Q5) If an enterprise want to be successful in its marketing efforts, it must?
a) Maintain product quality
b) Offer reasonable prices of product
c) Offer low quality product
d) Do not spent money on advertising
e) Both 1 and 2
Q6) Decision making is a process of?
a) Dispersion
b) Discrete
c) Continuity
d) Observation
e) Halt
Q7) The aim of packaging is?
a) To make product attractive
b) To make product distinctive
c) To make product safe against storage
d) To make product safe against transportation
e) Both 3 and 4
Q8) PLC stands for?
a) Product Life Cycle
b) Product Labelling Cycle
c) Promotion Life Cycle
d) Promotion Labelling Cycle
e) None of the above
Q9) ……………. is the king of market?
a) Consumer
b) Distributer
c) Retailer
d) Producer
e) None of the Above
Q10) Which of the following is not a base for market segmentation?
a) Education
b) Martial Status
c) Age
d) Raw material
e) Occupation
Q11) Which of the following are shareholders of the organisation?
a) Customers
b) Employees
c) Suppliers
d) All of the above
e) None of the above
Q12) Indirect trade is a medium by which goods are transferred through?
a) Wholesaler
b) Retailer
c) Agent
d) All of the above
e) None of the above
Q13) Which of the following represent sandwich marketing?
a) Buses
b) Trains
c) Advocates
d) Doctors
e) Jokers
Q14) Which of the following is part of advertising copy?
a) Title
b) Subtitle
c) Card Box
d) Name of Product
e) 1 2 and 4
Q15) How many parts agriculture marketing has?
a) 2
b) 4
c) 6
d) 8
e) 5
